What if the best way to promote yourself is not to do it at all? What if computers create inferior design compared to analog work? Twelve of the world’s top designers explore such questions while giving practical advice in Plazm’s newest book, 100 Habits of Successful Graphic Designers.
100 Habits is straightforward; it focuses complex theoretical issues into an accessible format and imparts concrete advice from renowned designers. Young designers and educators will find it ideal. But the book also gives established professionals insight into how the industry’s most respected designers handle clients, stay inspired, promote their work, and operate their businesses.
100 Habits contains advice and recent examples from the careers of Andy Altman / Why Not Associates; Art Chantry; Margo Chase; Ed Fella; FUEL; John C Jay / Wieden + Kennedy Tokyo; Hideki Nakajima; Mark Randall / World Studio; Stefan Sagmiester; Scott Santoro / Worksight; Rudy VanderLans / Emigre; and Todd Waterbury / Wieden + Kennedy NYC.