“The work you do while you procrastinate is probably the work you should be doing for the rest of your life.” — Jessica Hische RIGHT NOW, FOR JESSICA Hische, that work—the work she should be doing for the rest of her life—is making letters. Right now, she sits at a computer in her Brooklyn apartment, hanging out with her two cats as she chats on the internet.
Although traditionally centered around 100% Design, the current rendition of the London Design Festival has offered up a spate of attractions and events for...
The publication 'Identify: Basic Principles of Identity Design in the Iconic Trademarks of Chermayeff & Geismar' looks back at the last half century of work by Chermayeff & Geismar, the design studio behind many of the world’s most recognizable trademarks: Chase Bank, the Library of Congress, NBC, National Geographic, PBS, Showtime, and many others. Established in 1957, the firm helped pioneer the modern movement of idea-driven graphic design, and its projects span every discipline, including visual identities, exhibitions, print and motion graphics, and art in architecture. Print Magazine talked to Ivan Chermayeff, Tom Geismar, and Sagi Haviv, about swooshes (never!), whether Paul Rand shares responsibility for Enron (no), and who is really the boss (none of them).