Design Museum is a museum founded in 1989, located by the River Thames near Tower Bridge in central London, England. The museum covers product, industrial, graphic, fashion and architectural design.
Deyan Sudjic is the current Director of the museum. Unlike most large London museums, the entrance is not free, as it is not subsidised by the UK Arts Council. For this reason it operates as a registered charity, and all funds generated by ticket sales aid the museum in putting new exhibitions together. The museum attracts 200,000 visitors annually.
The museum is currently housed in a former 1940s banana warehouse on the south bank of the River Thames in the Shad Thames area in SE1 London. The conversion of this warehouse altered it beyond recognition to resemble a building in the International Modernist style of the 1930s. This was funded by many companies, designers and benefactors. The museum was principally designed by the Conran group, with exhibitions over two floors, and a “Design Museum Tank” exhibition space out by the water front. Terence Conran aided in this conversion, as it was his concept to create such a museum of modern design. A large scale sculpture titled Head of Invention by Sir Eduardo Paolozzi was installed in the area between the Museum and the Thames.